There is an element of bravery and confidence with being a thought leader. And the truth is we’re all thought leaders, but most of us only put ourselves out there so much. I believe a large reason for this is because businesses who currently engage in or want to engage in content marketing have doubts […]
How Do Search Engines Really Work (pt. 1 of 5): Consistent Content
This is part 1 in a series of 5 posts answering the question “How Do Search Engines Really Work?” By Heath Rost, March 3 2016 Consistent Content. Kind of a buzz word but not really. Consistent content has everything to do with modifying on-page content. What are the inner workings of each page, what makes up […]