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Why A One Page Website Is Really All You Need (To Get Started)

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One of the mistakes I see all businesses make when hiring a website company is going all-in from the git-go. Especially for small businesses, I believe it is a mistake when you're building a new website to have more than 1 page max before adding on additional or new content. That may sound a little blunt, and maybe you completely disagree with me--but hear me out. The primary reason, and … [Read more...]

Why Your Website Should Be The Focus Of Marketing Your Law Firm

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Creating a website for your law firm can be a daunting task.  There is so much information about you and your firm, and so much you want a potential client to know when they are interested in your services, and your website will be the first impression a visitor will get of you and your firm. Nowadays, having a functional website is a need for any successful law firm, but what if I said that your … [Read more...]

3 Simple Steps To Tracking All Your Digital Marketing Efforts

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As the Internet continues to evolve, and as businesses lean into it to attract and indoctrinate new clientele it becomes increasingly difficult to measure where your time, energy and marketing dollars are best spent.  This is a huge pain business owners have in 2020. As a business owner I feel you, there are so many mediums, so many ways to communicate with people it can seem daunting to try and … [Read more...]

How To Evaluate Qualified Leads For Your Business

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In my last blog I wrote about the important things you should be aware of when optimizing your Google Ad to find estate planning leads for attorneys, but the principals I shared in that blog could be applied for most any industry. The reason you set up your ad campaign in the first place is to achieve one thing: qualified leads. Before I begin talking about qualified leads for your business, … [Read more...]

How To Find Estate Planning Leads For Attorneys

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As an estate planning attorney client-trust and referrals lay the foundation for growing your law practice.  You need to build up trust with new and potential clients before they can agree to sign with you.  Once new clients are signed you get to do your job and complete the legal documents your client requires for the state they reside in and you are licensed in.  But how do you find new estate … [Read more...]