Your website is the face of your business. It's ability to create, guide and nurture a conversation is important. There is a communication gap that exists between website owner’s and their customers because website owner’s don’t understand how they can communicate most effectively as they update their website. I believe website owners should understand how they can play an active role in … [Read more...] about What Does It Mean To “Be Present,” And What Does That Mean For Your Website?
4 Ways We Lose Connection With People Through Technology
Have you heard the myth that the world is getting smaller? What is meant by this is that we’re more connected to the world as ever before, and not to just our tribe or village. It is true that we are more connected physically to the world, but not emotionally to it. Have you ever seen a family enjoying dinner at a restaurant in silence as each person focuses on their phones instead of on each … [Read more...] about 4 Ways We Lose Connection With People Through Technology
3 Reasons Less Is More When Designing Your Website
By now, most people know the value of SEO (search engine optimization). It drives traffic to their website. They understand the big picture, that if they don't invest money in this way, add great content, monetize products and market aggressively, they likely won't profit online. Let's assume you do everything right, and you generate a ton of traffic. But not a lot of sales. How can this … [Read more...] about 3 Reasons Less Is More When Designing Your Website
7 Ways To Make an Unforgettable First Impression With Your Website
For many reasons, a great first impression is vital to the success of your business. You want to leave people better than you found them, but how do you accomplish this through your website? Tip #1 Posture The swagger in your step should mimic that of your website. When going out to meet new people its a great idea to practice proper posture ahead of time. Having good posture is one of … [Read more...] about 7 Ways To Make an Unforgettable First Impression With Your Website
The Coolest Instant Chat Feature No One Is Telling You About
So check it out, Facebook has just rolled out a new instant chat feature that is just a small piece of code. The best part? It can be installed on any website. I'll talk about the top 3 reasons why you need to install this code onto your website today, but I won't keep you waiting--here's the code: <div class="fb-page" data-tabs="messages" … [Read more...] about The Coolest Instant Chat Feature No One Is Telling You About
The Top 2 Design Flaws Hindering Your Blog’s Shareability
In this post my focus is how to set great content and a great content strategy up for success through utilizing best practices in web design. My intention is to bring these 2 very common design flaws to light. I believe the same way the right posture and strong vocal tonality allows anyone to deliver their message with clarity, having the right structure in place through the design of your … [Read more...] about The Top 2 Design Flaws Hindering Your Blog’s Shareability
3 “Charming” Website Design Strategies For Small Business
We live in a time where the Internet is truly in its infancy. Social media has taken all our lives by storm in the past decade. Arguably the most common mistake made by small businesses using social media is forgetting the "social" part of social media. The following website design tips will work for a business of any size. Implementing any of these tips is sure to make your business website … [Read more...] about 3 “Charming” Website Design Strategies For Small Business
SMB: 2 Charming Website Marketing Strategies You’re Forgetting About
This post isn’t going to be anything you don’t probably already know. Its not going to be special, unique, or second level thinking. Its about logic. Its about the simple science of communicating in the 21st century--the digital age. The two strategies I’m talking about are email marketing and content strategy—or in more laments terms—building your SMB’s email list and updating your existing … [Read more...] about SMB: 2 Charming Website Marketing Strategies You’re Forgetting About
How To Build Your Website Like A House
"The real voyage of discovery consists not in seeking new landscapes but in having new eyes." - Marcel Proust Web design isn't as hard as it needs to be. If you break things down in your mind the way I have here I believe it will help you to gain a more clear picture of how you want your website laid out, and set up to grow and scale with your business. So without further … [Read more...] about How To Build Your Website Like A House
Redesign Your WordPress Website The Right Way
The vast majority of the internet is using Wordpress, almost 20% of it. What's most interesting about that statistic is that 80% of those Wordpress websites are small businesses. So what do you do when its time to start with a fresh design for your Wordpress website? Your website is the digital storefront to your business. Its always executing your marketing strategy for you, and its what … [Read more...] about Redesign Your WordPress Website The Right Way
