Mastering social media can be a complicated task. There are countless platforms, features, and techniques that can build your brand and your following online. One social media platform is integral to online success: Instagram for small business. To figure out the most effective strategy for your company’s Instagram, it’s vital that you understand the difference between an Instagram wall post and a … [Read more...]
How a Social Media Blackout Transformed the Way I Communicate Online
I’ve had social media since I was 12 years old. Somewhere out there, pictures still exist of me doing duck faces and peace signs, quoting my favorite Taylor Swift lyrics as the captions. I grew up on social media, and it was an integral part in my social communication: how I knew what my friends were up to, how I tried to impress my middle school crush, and, maybe most importantly, how I kept up … [Read more...]
These 4 Personable Tweaks Make Viral Facebook Posts
I'd like to share a few personable vitamins you can do to drastically improve your social media presence. Through this post I hope you're able to start making viral Facebook posts of your own. … [Read more...]
How To Drive Traffic To My Website
I’ve come to find this is an extremely common question businesses have after they’ve published a post. They put forth a lot of time and energy into publishing a great article and wonder why its not receiving the traffic they were told it would. In this article I want to cover a few simple acts and mindsets you should have that will propel traffic on your site. … [Read more...]
First Steps To Using Social Media With My Business
First I would like to start by defining the term social media because for the longest time I myself as a marketer had a skewed definition. I will start high and come back down. Social media is anything that encourages the sharing of information. … [Read more...]
How I Gained My First 1000 Twitter Followers
Why is having a Twitter account important for small business owners? To sum it up, it allows your customers to communicate with you. Whether you're providing a service or a product, the ability to touch base with customers should always be priority number one. If you aren't making customers happy you aren't allowing those customers to be advocates to your business. … [Read more...]
Technology Upgrades: Why Companies Need Them
Small businesses today have a lot going for them--they're still small. What does being small mean? Possibility. There are so many directions you can go to "break the system" and create leverage for yourself to expand. With all the chatter small business owners here it is often difficult to determine who and what you should adhere to. We need to implement more technology upgrades! This post … [Read more...]