Personable Media

The Most Effective Website Creators On Earth

303-800-5415
  • HOME
  • ABOUT
    • Give Back Program
  • Services
    • New Websites
    • After Your Website Is Up
    • Lead Generation
    • Business Listings & Reviews
    • Start Your Own Website Blog
  • VIDEOS
  • Articles
    • WordPress
    • Lead Generation
    • Blogging
      • Website Design & Development Experts
    • Social Media
    • Give Back
  • Reviews
  • Book
    • Update Payment Method
  • Toggle Mobile Menu
  • Toggle Search
  • 303-800-5415
  • Twitter
  • Facebook
  • Videos
  • Photos
  • Email

Why A One Page Website Is Really All You Need (To Get Started)

September 10, 2021 by Heath Rost

One of the mistakes I see all businesses make when hiring a website company is going all-in from the git-go. Especially for small businesses, I believe it is a mistake when you’re building a new website to have more than 1 page max before adding on additional or new content.

That may sound a little blunt, and maybe you completely disagree with me–but hear me out.

The primary reason, and overarching reason a one page website is really all you need is because if your website doesn’t convert leads from one page, what makes us think it will convert leads when it has more than one page? Here are my followup arguments and points:

#1: What you can measure you can manage.

If you have nothing to measure from one page, what are you able to measure from two pages, three pages or more?

Analytics tell you everything you need to know starting with how people find your website and gaging the interest level of those people based on how they found you.

#2: Analyzing user behavior

When you have one page on your website to start, you learn how website visitors (your prospects) use your website. You can track everything about the user experience, study that data and learn from it.

When you know how people find your website with interest levels that are high, you learn the bigger picture, direction and vision for how you should make adjustments to your landing page. You analyze so you can adjust.

#3: Adjusting your 1-page landing website

After studying the data and learning what you can from what it’s telling you, you can make adjustments to your landing page to achieve the outcome you desire. Until you achieve that outcome, there is no reason to add more content to your website.

Start with what you know works, and build from there. That’s the strategy.

#Wrap-up

Using the strategy of starting from a 1-page website and building from there will give you the strongest foundation possible. The less business analytics to analyze when you first launch your new website the better. Having too many analytics to measure from the git-go could leave you spinning your wheels, so play it safe and start small. Lets discuss your website and find out if a 1-page website is the right place for you to (re)start. Book a call with me today.

1624 Market Street #202, Denver, CO 80202
and 12+ Office Locations across the Denver Metro

Next Post »
«Previous Post

Filed Under: Lead Generation, Website Design

Website created just for Personable Media | Websites For People | Denver, Colorado | All Rights Reserved | Privacy Policy

Heath will call you back, shortly.

"*" indicates required fields

Shipping Address*

New Customer Intake Form

"*" indicates required fields

Leave blank if not applicable
This program includes building a new website, aligned business listings, targeted reviews, search ad account creation, paid ads and implementation.

Locations

Aurora
6105 S. Main Street, Suite 200
Aurora, Colorado 80016

Boulder
4845 Pearl East Circle, Suite 101
Boulder, Colorado 80301

Broomfield
11001 West 120th Ave, Suite 400
Broomfield, Colorado 80021

Cherry Creek
501 S. Cherry St., Suite 1100
Cherry Creek, CO 80246

Denver
1624 Market Street, Suite 202
Denver, Colorado 80202

Denver Metro North/Northglenn
11990 Grant Street, Suite 550
Northglenn, CO 80233

Fort Collins
2580 East Harmony Road, Suite 201
Fort Collins, Colorado 80528

Greenwood Village
7350 East Progress Place, Suite 100
Greenwood Village, Colorado 80111

Golden
14143 Denver West Parkway, Suite 100
Golden, Colorado 80401

Lakewood
355 S. Teller Street, Suite 200
Lakewood, Colorado 80226

Littleton
4 W. Dry Creek, Suite 100
Littleton, CO 80120

Louisville
357 S. McCaslin Blvd, Suite 200
Louisville, Colorado 80027

Lone Tree
9233 Park Meadows Drive
Lone Tree, Colorado 80124

South Hover Longmont
1079 S. Hover Street, Suite 200
Longmont, CO 80501

Schedule An Appointment

Book A Free 20m Strategy Call With Us

Pick your time on the next page.

Pick The Time For Your Call. Schedule Now ⬇️

Heath will call you back shortly.

Complete this form to send us a message. Our team monitors everything submitted through this form and we will reach back out to you promptly.

Zapier Automation Masterclass

Purchase Form

Lead Generation Quote

Get Coffee

Request A Logo Quote
Request A Website Quote
Apply For Blog Coaching