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Building equity is important for a lot of millennials, gen Xers and Gen Yers alike–but why? In terms of home ownership its because rather than paying high rent prices in a metropolitan area like Denver Colorado it’s a better long-term plan to invest in property you will eventually own. Brand equity is your community’s perception […]
What Does It Mean To “Be Present,” And What Does That Mean For Your Website?
Your website is the face of your business. It’s ability to create, guide and nurture a conversation is important. There is a communication gap that exists between website owner’s and their customers because website owner’s don’t understand how they can communicate most effectively as they update their website. I believe website owners should understand how […]
Is WordPress really not as easy as people say it is?
I read an article recently by a popular WordPress blogger where he discussed the truth behind what people mean when they say those infamous words “WordPress is easy.” In the article the three points were (1) WordPress is easy relative to alternatives. (2) WordPress is easy to learn. (3) WordPress is easy, once you understand it. But […]
The Importance of Blogging to Web Design
In the first story I shared how we went from one feature to the next, and how we had to create a process for what features we would add. Eventually learned about this thing called “Blogging,” and decided it was something we needed to incorporate into our websites. The primary reason being that once you […]
3 Reasons Less Is More When Designing Your Website
By now, most people know the value of SEO (search engine optimization). It drives traffic to their website. They understand the big picture, that if they don’t invest money in this way, add great content, monetize products and market aggressively, they likely won’t profit online. Let’s assume you do everything right, and you generate a […]
3 Things Stephen Covey Can Teach Us About Technology
One of the crowning accomplishments of the late great Stephen Covey, author of the classic 7 Habits of Highly Effective People, is his idea about the difference between effectiveness and efficiency. It can teach us a lot about the challenges of connecting with people through technology. With this mind, let’s talk about his greatest insights […]
