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How To Bring In Leads From Google Ads And Your Website [Video]

November 5, 2020 by Heath Rost

Grateful for the election almost over, it has made it near-impossible to advertise on Facebook, but one good thing that came from it was I was able to concentrate more on my Google Ads and how I can help bridge that conversational gap between the website and the ad. Here is a quick breakdown of how to bring in leads from Google and your website regardless of the business you run. First get into … [Read more...]

Filed Under: Copywriting, Google Ads, Website Design

[RESOLVED] WP Rocket And Gravity Forms Not Appearing On Genesis

October 19, 2020 by Heath Rost

I recently installed one of the most highly recognized plugins for speeding up website performance on Wordpress-specific websites, WP Rocket.  After configuring the plugin I immediately see a speed increase.  I also notice that all of my Gravity Forms aren't loading on their pages any longer. I'm using WP Rocket and Gravity Forms on a Genesis Framework on Wordpress. (for SEO) I search google … [Read more...]

Filed Under: Wordpress

Help Finding Theme Editor In WordPress 4.9 / GoDaddy

October 14, 2020 by Heath Rost

As a Wordpress developer I rely on being able to make quick edits using the Theme Editor in Wordpress directly from the dashboard.  Today I logged in and was caught scratching my head as to the reason why I could not find the darn "Theme Editor" under Appearances.  You know what I mean, this thing: Wordpress Theme Editor Fix If your website is hosting on a GoDaddy server, I have the … [Read more...]

Filed Under: Website Development, Hosting & SEO, Wordpress

How To Make Your Phone Number Clickable From A Mobile Device

September 1, 2020 by Heath Rost

Just wanted to drop some code-hack value for you today. Having a phone number that is clickable or "Click To Call" on your website is important. There are thousands of combinations of website browsers, operating systems, content management systems and BIOS builds that can for whatever reason cause your click to call HTML code to hiccup. There is a way to make sure your button works on everyone's … [Read more...]

Filed Under: Website Design, Website Development, Hosting & SEO, Wordpress Tagged With: Click Here

The Difference Between Investing In Your Website vs Paid Ads

August 25, 2020 by Heath Rost

And the importance of User Experience Design Today I want to talk about a topic I've been meditating on for some time. As an introvert and programmer at heart, I've always clung to the idea that user experience was the most important thing when it came to how to communicate most effectively and convert website visitors into leads and appointments.  Now I know better.  In the past 7 years of … [Read more...]

Filed Under: Facebook Ads, Google Ads, Values, Website Design

How To Edit Your Navigation Bar In WordPress

April 16, 2020 by Intern Success Manager

Getting a little lost on Wordpress? We’re here to help! If you're looking to edit your navigation bar in WordPress, you have come to the right place! WordPress can be easy to navigate with the right guidance, and we are here to help! First off, let’s define what we mean by changing button labels on the navigation bar on Wordpress. When people say changing button labels, they often mean changing … [Read more...]

Filed Under: Wordpress

Why Your Website Should Be The Focus Of Marketing Your Law Firm

April 13, 2020 by Heath Rost

Creating a website for your law firm can be a daunting task.  There is so much information about you and your firm, and so much you want a potential client to know when they are interested in your services, and your website will be the first impression a visitor will get of you and your firm. Nowadays, having a functional website is a need for any successful law firm, but what if I said that your … [Read more...]

Filed Under: Estate Planning, Lead Generation

Instagram For Small Business: The Difference Between Posts & Stories

April 10, 2020 by Intern Success Manager

Mastering social media can be a complicated task. There are countless platforms, features, and techniques that can build your brand and your following online. One social media platform is integral to online success: Instagram for small business. To figure out the most effective strategy for your company’s Instagram, it’s vital that you understand the difference between an Instagram wall post and a … [Read more...]

Filed Under: Social Media

3 Simple Steps To Tracking All Your Digital Marketing Efforts

April 8, 2020 by Heath Rost

As the Internet continues to evolve, and as businesses lean into it to attract and indoctrinate new clientele it becomes increasingly difficult to measure where your time, energy and marketing dollars are best spent.  This is a huge pain business owners have in 2020. As a business owner I feel you, there are so many mediums, so many ways to communicate with people it can seem daunting to try and … [Read more...]

Filed Under: Lead Generation, Wordpress

How To Fix WordPress Website Crashing

March 13, 2020 by Heath Rost

With any update to the Wordpress CMS or a plugin your client will find themselves in a situation where their website crashes. It's Wordpress, it happens! It might display a white screen with no error message when they try to load their website.  And their first instinct is of course, widespread panic, because an error message would at least give them something to say when they call up their … [Read more...]

Filed Under: Wordpress

How a Social Media Blackout Transformed the Way I Communicate Online

March 7, 2020 by Intern Success Manager

I’ve had social media since I was 12 years old. Somewhere out there, pictures still exist of me doing duck faces and peace signs, quoting my favorite Taylor Swift lyrics as the captions. I grew up on social media, and it was an integral part in my social communication: how I knew what my friends were up to, how I tried to impress my middle school crush, and, maybe most importantly, how I kept up … [Read more...]

Filed Under: Social Media

How To Fix Google Docs To WordPress Blog Post Formatting (pt2)

March 6, 2020 by Heath Rost

When you move a blog from Google Docs to Wordpress it adds a bit of formatting that can make your blog appear differently when you add it to your website.  Check out my previous video blog to learn a workaround to add new blogs and remove that formatting.  But lets say you forgot to remove that formatting on a blog and you want to correct it.  The video on this blog will show you a workaround to … [Read more...]

Filed Under: Blogging, Wordpress

In 2020 the term “WordPress” has lost its meaning, and here’s why

March 1, 2020 by Heath Rost

Wordpress is the world’s most popular CMS or Content Management System.  If you’re reading this, it's likely you know that already.  If you have heard of Wordpress but don’t necessarily understand its vastness, let me sketch an outline for you. [right] Today over 30% of the websites on the Internet are built using Wordpress.  It is the towering agent for managing content in this digital … [Read more...]

Filed Under: Wordpress

How To Evaluate Qualified Leads For Your Business

February 23, 2020 by Heath Rost

In my last blog I wrote about the important things you should be aware of when optimizing your Google Ad to find estate planning leads for attorneys, but the principals I shared in that blog could be applied for most any industry. The reason you set up your ad campaign in the first place is to achieve one thing: qualified leads. Before I begin talking about qualified leads for your business, … [Read more...]

Filed Under: Estate Planning, Lead Generation

How To Find Estate Planning Leads For Attorneys

February 20, 2020 by Heath Rost

As an estate planning attorney client-trust and referrals lay the foundation for growing your law practice.  You need to build up trust with new and potential clients before they can agree to sign with you.  Once new clients are signed you get to do your job and complete the legal documents your client requires for the state they reside in and you are licensed in.  But how do you find new estate … [Read more...]

Filed Under: Estate Planning, Lead Generation

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