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Your website is the face of your business. It's ability to create, guide and nurture a conversation is important. There is a communication gap that exists between website owner’s and their customers because website owner’s don’t understand how they can communicate most effectively as they update their website. I believe website owners should understand how they can play an active role in … [Read more...]
Is WordPress really not as easy as people say it is?
I read an article recently by a popular WordPress blogger where he discussed the truth behind what people mean when they say those infamous words "WordPress is easy." In the article the three points were (1) Wordpress is easy relative to alternatives. (2) Wordpress is easy to learn. (3) Wordpress is easy, once you understand it. But first, I want to slow down a bit to pose this question: Why … [Read more...]
The Importance of Blogging to Web Design
In the first story I shared how we went from one feature to the next, and how we had to create a process for what features we would add. Eventually learned about this thing called “Blogging,” and decided it was something we needed to incorporate into our websites. The primary reason being that once you have a solid infrastructure in place, with this feature, you can let your wings … [Read more...]
4 Ways We Lose Connection With People Through Technology
Have you heard the myth that the world is getting smaller? What is meant by this is that we’re more connected to the world as ever before, and not to just our tribe or village. It is true that we are more connected physically to the world, but not emotionally to it. Have you ever seen a family enjoying dinner at a restaurant in silence as each person focuses on their phones instead of on each … [Read more...]
3 Reasons Less Is More When Designing Your Website
By now, most people know the value of SEO (search engine optimization). It drives traffic to their website. They understand the big picture, that if they don't invest money in this way, add great content, monetize products and market aggressively, they likely won't profit online. Let's assume you do everything right, and you generate a ton of traffic. But not a lot of sales. How can this … [Read more...]
3 Things Stephen Covey Can Teach Us About Technology
One of the crowning accomplishments of the late great Stephen Covey, author of the classic 7 Habits of Highly Effective People, is his idea about the difference between effectiveness and efficiency. It can teach us a lot about the challenges of connecting with people through technology. With this mind, let’s talk about his greatest insights and relate them to technology. Efficiency is the heart … [Read more...]
The Unofficial Blog Writing Style Quiz — Sandals or Suit-and-Tie? Hugs or Handshakes?
How many different styles of writing are there? Go ahead, take a guess. If you guessed 7 billion, you’re probably right. I don’t know the exact number. Something like 7,385,345. Whatever the population of the world is. Point is, each person has their own unique writing style. Which is both awesome and scary. We don’t have to copy other styles because we are unique. But it’s scary to try and … [Read more...]
How To Move Blogs From Google Docs To WordPress (Video Guide)
We build a lot of websites in Wordpress, and we greatly encourage people to add new content to their business blog. Those who do usually have their own process for collaboration and curation of their content, but if you happen to use Google Docs, make sure you don’t make this mistake... Highlighting and copying all the text in Google Docs, then pasting it directly into your Wordpress … [Read more...]
How Arvada Saved Two Ponds National Wildlife Refuge
Two Ponds National Wildlife Refuge has a rich history in Arvada. The truth is with so many people moving to Colorado, and the constant changing of our city’s landscape, it often gets lost in the shuffle. If you love learning about the history of Arvada and how its conservationists preserve our natural environment, then this post is just for you. How Two Ponds Formed The refuge is located … [Read more...]
The Role of Content Marketing in Thought Leadership
There is an element of bravery and confidence with being a thought leader. And the truth is we're all thought leaders, but most of us only put ourselves out there so much. I believe a large reason for this is because businesses who currently engage in or want to engage in content marketing have doubts about whether or not it will work for them. The Pain The Internet is huge, like an … [Read more...]
Arvada Young Professionals Win Sand in the City Sculpture Contest
The nearest ocean beach to Denver is a thousand miles away. But that doesn't stop people from playing in the sand. For the past five years, the Arvada Chamber of Commerce has hosted the Sand in the City Festival, making it Colorado’s premier beach party and fundraiser for the Arvada Chamber of Commerce. The event raises awareness for the good work the Arvada Chamber does for the business … [Read more...]
Personable Media Supports Local Art at Sand in the City
Personable Media, a media company with an appreciation for art and community engagement, is sponsoring the Arvada Young Professionals (AYP) at this years Sand in the City event in Arvada. About Sand in the City The Arvada Chamber of Commerce’s 5th annual Sand in the City Festival is Colorado’s premier beach party. The event raises funds and awareness for the Arvada Chamber of Commerce. Many … [Read more...]
Business Spotlight: Heath Rost, Personable Media
Business Spotlight: Heath Rost, Personable Media By Michelle Francis This article originally appeared on PR Unscripted. Each month, we will highlight a nonprofit, business owner or organization that purposefully gives back to its community. If you know of a Colorado-based business that has a passion for charitable giving, let us know—we would love to share their story. Name: Heath … [Read more...]
What Is A Shared Hosting Plan?
The Bad Its unfortunate that there are still hosting companies out there that are offering shared hosting plans. A shared hosting plan means your website is being hosted on a harddrive disc with up to 64 other websites. That means that when one of those websites’ gets hacked or is receiving an abundant amount of traffic, its slowing down your website as well. It opens your website to security … [Read more...]
How Do I Make My Website More Personable?
There might be a number of reasons you're here. Perhaps you have been struggling to gain traction with your business blog. Or maybe, you’re exhausted from trying to get your website to show up in search engines. Regardless of the reason you’re reading this, I’m here to tell you there is a light up ahead to making your website more personable. So, what does it mean to be … [Read more...]
