Personable Media

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Is WordPress really not as easy as people say it is?

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I read an article recently by a popular WordPress blogger where he discussed the truth behind what people mean when they say those infamous words "WordPress is easy."  In the article the three points were (1) Wordpress is easy relative to alternatives. (2) Wordpress is easy to learn. (3) Wordpress is easy, once you understand it. But first, I want to slow down a bit to pose this question: Why … [Read more...]

The Importance of Blogging to Web Design

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In the first story I shared how we went from one feature to the next, and how we had to create a process for what features we would add. Eventually learned about this thing called “Blogging,” and decided it was something we needed to incorporate into our websites. The primary reason being that once you have a solid infrastructure in place, with this feature, you can let your wings … [Read more...]

4 Ways We Lose Connection With People Through Technology

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Have you heard the myth that the world is getting smaller? What is meant by this is that we’re more connected to the world as ever before, and not to just our tribe or village. It is true that we are more connected physically to the world, but not emotionally to it. Have you ever seen a family enjoying dinner at a restaurant in silence as each person focuses on their phones instead of on each … [Read more...]

3 Reasons Less Is More When Designing Your Website

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By now, most people know the value of SEO (search engine optimization). It drives traffic to their website. They understand the big picture, that if they don't invest money in this way, add great content, monetize products and market aggressively, they likely won't profit online. Let's assume you do everything right, and you generate a ton of traffic. But not a lot of sales. How can this … [Read more...]

The 4 Roles The Finisher On Your Team Plays For Your Overall Content Marketing Strategy

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So you have a new website, now what?  The key to having a well-balanced team is having a finisher maintain your website.  Someone who brings everything together right at the end to leave you with that sense of comfort, understanding, and accomplishment. They notice the minor details in everything. They understand the importance of balance as it relates to the big picture and ultimate goal, and … [Read more...]

How To Move Blogs From Google Docs To WordPress (Video Guide)

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We build a lot of websites in Wordpress, and we greatly encourage people to add new content to their business blog. Those who do usually have their own process for collaboration and curation of their content, but if you happen to use Google Docs, make sure you don’t make this mistake... Highlighting and copying all the text in Google Docs, then pasting it directly into your Wordpress … [Read more...]

The Difference Between A Website Vendor & A Website Partner

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“Here’s Your Website. Have A Nice Day!”  Often my clients say those were the final words they heard from the company that built their website. It left them frustrated with a website they didn’t know how to update to stay relevant as their business grew and changed. As you begin the process of narrowing down which company you choose to create your website, the first action I recommend taking is … [Read more...]

The Role of Content Marketing in Thought Leadership

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There is an element of bravery and confidence with being a thought leader. And the truth is we're all thought leaders, but most of us only put ourselves out there so much. I believe a large reason for this is because businesses who currently engage in or want to engage in content marketing have doubts about whether or not it will work for them. The Pain The Internet is huge, like an … [Read more...]

What Is A Shared Hosting Plan?

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The Bad Its unfortunate that there are still hosting companies out there that are offering shared hosting plans. A secure managed wordpress hosting plan means your website is being hosted on a hardrive disc with up to 64 other websites. That means that when one of those websites’ gets hacked or is receiving an abundant amount of traffic, its slowing down your website as well. It opens your … [Read more...]

How Do I Make My Website More Personable?

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There might be a number of reasons you're here. Perhaps you have been struggling to gain traction with your business blog. Or maybe, you’re exhausted from trying to get your website to show up in search engines. Regardless of the reason you’re reading this, I’m here to tell you there is a light up ahead to making your website more personable. So, what does it mean to be … [Read more...]